![UI and visual design](https://framerusercontent.com/images/gmftBawuhDfVtK0EIjyCY1JKvo.png)
Loyalty Pilot Program
Together with data analysts, UX researchers, UI designers, and copywriters at Picnic, we launched a loyalty pilot program in Q4 of 2022.
Visual Design UI
![](https://framerusercontent.com/images/uf2JGJdyQR7u4mGs5OOqUbdwAI.png)
Within the existing Picnic app design system, I helped create visual assets and wireframe flows in Figma together with the team of UI designers.
![](https://framerusercontent.com/images/T43bIAgEfVcrIcPIlBMoxehRFDc.png)
Wider view of the full in-app flow.
![](https://framerusercontent.com/images/RrNd3EvGzp3hSjsoAg3mYo5U.png)
In addition to in-app communications, I also designed an email journey for customers which introduces them to the concept of the program, and sends them a friendly reminder when they have unredeemed gifts.
![](https://framerusercontent.com/images/8nY9eSeUZR0JEFtLO36GM0K9zk.png)
Finally, I created an online landing page with additional information for customers who are curious to learn more about the program.
![UI and visual design](https://framerusercontent.com/images/gmftBawuhDfVtK0EIjyCY1JKvo.png)
Loyalty Pilot Program
Together with data analysts, UX researchers, UI designers, and copywriters at Picnic, we launched a loyalty pilot program in Q4 of 2022.
Visual Design UI
![](https://framerusercontent.com/images/uf2JGJdyQR7u4mGs5OOqUbdwAI.png)
Within the existing Picnic app design system, I helped create visual assets and wireframe flows in Figma together with the team of UI designers.
![](https://framerusercontent.com/images/T43bIAgEfVcrIcPIlBMoxehRFDc.png)
Wider view of the full in-app flow.
![](https://framerusercontent.com/images/RrNd3EvGzp3hSjsoAg3mYo5U.png)
In addition to in-app communications, I also designed an email journey for customers which introduces them to the concept of the program, and sends them a friendly reminder when they have unredeemed gifts.
![](https://framerusercontent.com/images/8nY9eSeUZR0JEFtLO36GM0K9zk.png)
Finally, I created an online landing page with additional information for customers who are curious to learn more about the program.
![UI and visual design](https://framerusercontent.com/images/gmftBawuhDfVtK0EIjyCY1JKvo.png)
Loyalty Pilot Program
Together with data analysts, UX researchers, UI designers, and copywriters at Picnic, we launched a loyalty pilot program in Q4 of 2022.
Visual Design UI
![](https://framerusercontent.com/images/uf2JGJdyQR7u4mGs5OOqUbdwAI.png)
Within the existing Picnic app design system, I helped create visual assets and wireframe flows in Figma together with the team of UI designers.
![](https://framerusercontent.com/images/T43bIAgEfVcrIcPIlBMoxehRFDc.png)
Wider view of the full in-app flow.
![](https://framerusercontent.com/images/RrNd3EvGzp3hSjsoAg3mYo5U.png)
In addition to in-app communications, I also designed an email journey for customers which introduces them to the concept of the program, and sends them a friendly reminder when they have unredeemed gifts.
![](https://framerusercontent.com/images/8nY9eSeUZR0JEFtLO36GM0K9zk.png)
Finally, I created an online landing page with additional information for customers who are curious to learn more about the program.